Big thanks to all of you who submitted responses to our 2023 Producer Survey. We are beginning to analyze the results and look forward to reporting back on insight and outcomes. In this week’s update, we’re sharing a labeling article for your customers and networks. We’re also passing along cattle welfare resources and offering a few timely reminders about AGW’s ongoing marketing support services as we move on through the summer season. 

For Your Customers: Understanding Food Labels  

Are your customers asking questions about the meaning of different food labels? We see articles like this one quite often, and it reiterates the need for both transparent labels with clear standards and consumer education about what labels truly mean. Our blog post, “Behind the Label” is a valuable resource on this topic that we’d be happy for you to share through social media and newsletters, along with any customers wanting to learn more about labels. Let us know what other resources would be helpful! 

Featured Resource: Farm Health Online, Cattle Welfare  

Did you know that Farm Health Online offers tools for animal health and welfare for pasture-based farmers? This week, our spotlight is on Cattle Welfare, which includes everything from welfare assessments, optimal feeding practices, suitable breeds for your farming setup, efficient management strategies, and much more.  

Shop AGW Signage  

With fall CSA signups and farmers markets in full swing, make sure you are showing off your AGW certifications. Our signage makes it easy, with metal signs for Certified Animal Welfare Approved by AGW, Certified Grassfed by AGW, Certified Non-GMO by AGW, Certified Regenerative by AGW along with a vinyl Certified Animal Welfare by AGW banner perfect for displays. Get yours here today.

AGW Marketing Support for Certified Producers  

Whether you’ve been certified for a week or a decade, there are so many ways AGW can help support and boost your marketing. callie) to talk about specific ways we can help you get the most out of your certification. As an AGW-certified business, you’re already an industry leader in animal management and sustainability—and we’d love to help you show it every chance you get!  

In the Media 

• Dairy Grazing Apprenticeship features Green Dirt Farm in Weston, MO in “Can Cheese Be Sustainable?” 
• Fox 40 features Certified Animal Welfare Approved by AGW in “Eggs, How Do I Pick The Right Ones?” 
• The B-Town Blog featured Lost Peacock Creamery in Olympia, WA in “Local Cheesemonger casts cheese in starring role with drool-inducing summer co-stars.” 
• Mashed highlighted The Certified Animal Welfare Approved by AGW certification in “Common Phrases on Beef Packages and What they Mean.”

You can help us reach more farmers by sharing our weekly farmer updates. Just pass this linkalong and thanks for helping us get the word out about farmer resources and AGW-certified businesses.